Deem Expands Partnership with Leading Chauffeured Transportation Companies on Intelligent Booking Platform  

Advanced Technology Brings New Level of Personalization to Corporate Travel and Car Service

San Francisco, Calif., July 16, 2017 – Deem, a leading mobile and cloud technology provider for the business travel industry, announced expanded partnerships with two of the world’s largest chauffeured transportation companies to integrate their offerings into Deem’s Work Fource, the travel software platform used by more than 35,000 corporations and travel management companies around the world.

Millions of travelers using Deem-powered booking tools to manage business trips will now be offered targeted ground transportation options from Dav El | BostonCoach and EmpireCLS - along with their affiliated networks – in a way that aligns with their preferences and corporate policy within the travel booking tool.

The Deem integration makes chauffeured transportation reservations a seamless part of the travel booking experience, and brings a new level of personalization and convenience to the process. Leveraging Deem’s advanced Intelligent Attach technology, the software automatically recommends hotel and car service options matched to travelers’ preferences, behavior and corporate policies. Now, for the first time, air, hotel, car service offerings are fully integrated.

“We are breaking new ground with this approach,” said John F. Rizzo, President and Chief Operating Officer, Deem. “For the first time, travelers will be connected to service providers in a way that’s optimal for everyone, ensuring traveler satisfaction and safety, better cost control for the corporation and full servicing capabilities for the travel management company. Everyone wins.”

“This makes booking our services easier than ride-sharing,” said Scott Solombrino, spokesperson for the Marcou Transportation Group and President and CEO of Dav El | BostonCoach. “Travelers don’t have to worry about the logistics or planning at all. The system makes precise, customized recommendations, and all users have to do is pick the one they like and tap ‘yes.’”

With car service tightly integrated into Deem’s industry-leading Work Fource online booking platform, travelers can book their entire trip in one end-to-end flow. The integration also provides an unprecedented ability to anticipate and match users’ needs and preferences, while complying with company guidelines. In addition to intelligently matching the service with the traveler, the traveler no longer needs to fill in details like pick-up location or time - the system already knows where they are and when. It also tracks changes in travel, such as a delayed flight to automatically update the ride reservation and keep users informed.

“Traveler behavior is changing dramatically,” said Solombrino “Through our partnership with Deem we can now offer more highly targeted and differentiated services to our target audience of travelers.”

“The Deem platform uses artificial intelligence and machine learning to compile and analyze millions of data points, including sentiment data, reviews, and a traveler’s profile and past behavior,” said Tony D’Astolfo, Chief Commercial Officer, Deem. “It then offers the appropriate level of ground service for that traveler. For example, CEOs may receive premium ‘meet and greet’ service, mid-level executives, a black car service, and a shuttle bus for a contractor.”

“We’re really excited by the new offering”, said John Coffman, CFO, Direct Travel. “We have clients that run the gamut from first class and four star hotels, to lowest coach airfare and budget motels, and to be able to have the Deem platform intelligently match ground options based on what a user books, and to integrate it into the travel PNR makes this a lot easier for a TMC.”

“In the past many companies had no choice but to turn off the chauffeured transportation option, rather than risk non-compliant bookings,” said David Seelinger, Chairman and CEO, EmpireCLS. “Now with this partnership, they can offer employees the security of fully accredited, insured chauffeured transport, confident that everything conforms to corporate travel and spending policies.”

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About Deem

The most difficult part of any business trip is too often the trip itself. It shouldn’t be. Deem makes it painless for the traveler to get down to business without distraction, simpler for the travel manager and management company to keep track of all the moving parts, and easier for partners to get the information they need to stay competitive.

The Deem Work Fource platform is designed for the entire business travel ecosystem using machine learning, AI and predictive analytics. Deem’s suite of tools range from a dynamic traveler booking platform, travel manager cost controls, travel agency service technology and supplier revenue opportunities, including the world’s largest car service affiliate network and operator solutions.

Deem’s Work Fource Platform services more than 35,000 corporate customers in 61 countries, speaking 15+ languages - including the world’s largest travel management companies. The company, headquartered in San Francisco, CA, with offices in Bangalore, India, is backed by leading venture capital funds, as well as corporate and private equity investors.

About Dav El│BostonCoach

Dav El│BostonCoach is the largest privately owned chauffeured transportation company in the world and maintains its highest quality and safety standards through innovation, dedication to the customer and personal, professional service. Dav El│BostonCoach offers the most comprehensive executive ground transportation services available, including deluxe limousines, luxury sedans, executive vans and buses, and a professional and knowledgeable staff of trained chauffeurs, reservations agents and travel managers to meet every request and exceed every expectation. Serving business travelers for over three decades, Dav El│BostonCoach currently operates in over 500 metropolitan markets, across six continents, with a fleet of more than 25,000 vehicles.

About EmpireCLS 
Founded in 1980, Empire International launched what would become the industry standard for worldwide ground transportation service. Founded in 1981, CLS Worldwide Chauffeured Services became the premier car service for CEOs and the entertainment and media elite in Hollywood and Beverly Hills. The companies merged in 2005 to form Empire CLS, sharing a vision for world-class, executive travel services through luxury, privacy, and personalization. Available in over 700 cities globally, EmpireCLS’ approach to ground transportation is sought after by CEOs, dignitaries, executives and entertainers around the world. 

About Direct Travel 
Direct Travel, Inc. is a leading provider of corporate travel management services, established with the goal to create a best-in-class TMC.  The company has been providing travel management services for over 40 years; working with clients to develop highly customized travel programs.  By leveraging both the expertise of its people and innovative solutions, Direct Travel enables clients to derive the greatest value from their travel program in terms of superior service, progressive technologies, and significant cost savings.  Direct Travel has offices in over 45 locations across the US and the UK, and is currently ranked 15th on the Travel Weekly Power List.  Direct Travel is also a prominent member of Virtuoso, the world's most prestigious luxury travel network.